Net Promoter Score – NPS

Net Promoter Score (NPS)® is a powerful tool which measures customer experience and predicts growth of your business. It can be used in your online surveys to gauge customer loyalty and, in the long run, company’s health. Beauty of NPS is that it is based…

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Benchmarking

Assume you have a luxury items shop. You send out a survey to find out the answer to: “How likely is it that you would recommend our items to a friend or a colleague?” Through Net Promoter Score (NPS) you get the score as 35. Is it an encouraging number or…

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Survey for Clothing Business

Entrepreneurs in the UAE have many advantages which will certainly be available in other regions after few years. Advantages like easy process of establishing businesses, supporting infrastructure, high speed internet and initiatives like Dubai 10X, and SmartDubai. Although there are ample options available, having a clear direction and road map…

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How to Improve Survey Response Rate

What is Survey Response Rate? The percentage of people who respond to a survey is called the response rate, this rate is important, and shouldn’t be ignored. High survey response rates help to ensure that survey results are representative of the target population. A survey…

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Why to Conduct A Survey?

Survey is a great tool for individuals, businesses and researchers across all industries to uncover answers to specific, important questions. These questions may cover a diverse range of topics and can be asked in multiple formats. Your questions should be strategically planned and structured in the best…

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Five Benefits of Surveys

People usually ask why to conduct a survey? Although there are many benefits of surveys in this article we will highlight top five – here they are: Inexpensive In comparison to other research methods, surveys are relatively inexpensive. Online surveys and mobile surveys, in particular, have…

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