Benchmarking

Assume you have a luxury items shop. You send out a survey to find out the answer to: “How likely is it that you would recommend our items to a friend or a colleague?” Through Net Promoter Score (NPS) you get the score as 35. Is it an encouraging number or…

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Survey for Clothing Business

Entrepreneurs in the UAE have many advantages which will certainly be available in other regions after few years. Advantages like easy process of establishing businesses, supporting infrastructure, high speed internet and initiatives like Dubai 10X, and SmartDubai. Although there are ample options available, having a clear direction and road map…

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Respect Your Respondents – Organize Your Survey Well

It is highly important to look at your survey from your respondents’ point of view. To respect the time of respondents, you need to keep your survey well organized, short and to-the-point. Those surveys with pages and pages of questions – the ones where you…

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How to Improve Survey Response Rate

What is Survey Response Rate? The percentage of people who respond to a survey is called the response rate, this rate is important, and shouldn’t be ignored. High survey response rates help to ensure that survey results are representative of the target population. A survey…

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Ways to Improve Survey Engagement

Surveys are a great way for you to boost user engagement. Here are some of the creative ways you can use to improve your survey engagement. 1. Add Visual Signals of Accomplishments Visual signals, like progress bars, show participants how far in they have reached…

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Why Customer Satisfaction Survey Is Important?

Customer satisfaction survey is important because it provides business owners with facts that they can use to manage and improve their businesses. Top Reasons Why Customer Satisfaction Survey is Important 1. Consumer Repurchase Intentions Asking customers to rate their satisfaction on a scale of 1-10 is…

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Why to Conduct A Survey?

Survey is a great tool for individuals, businesses and researchers across all industries to uncover answers to specific, important questions. These questions may cover a diverse range of topics and can be asked in multiple formats. Your questions should be strategically planned and structured in the best…

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Attitudes and Behaviours of Internet Users in the Middle East

Online users in the Middle East opine that the internet is having a positive impact on their lives. Following results have been derived from an online survey of 2,793 Internet users in 14 countries across the Middle East and North Africa, and a further sample…

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Five Benefits of Surveys

People usually ask why to conduct a survey? Although there are many benefits of surveys in this article we will highlight top five – here they are: Inexpensive In comparison to other research methods, surveys are relatively inexpensive. Online surveys and mobile surveys, in particular, have…

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Cross-Sectional Vs Longitudinal Study

Cross-sectional studies make comparisons at a single point in time, whereas longitudinal studies make comparisons over time. The research question will determine which approach is best. Study design depends greatly on the nature of the research question. In other words, knowing what kind of information…

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